Research   
Psychological Predictors of Adult Content Consumption: A Qualitative Analysis by Grounded Theory
Author(s): Beenish Mubeen* and Mujeeba Ashraf Adult content consumption has become very common among young adults in numerous states. Objectives: The study was conducted to explore the psychological predictors of adult content consumption among the young adults. Method: Exploratory qualitative method was used. Data was collected form 27 young adults who consumed adult content once in a month by using purposive sampling strategy with in-depth interview. The study was conducted in 2022 with the approval of institution and young adults. Results: The findings were analyzed through grounded theory and psychological predictors of adult content consumption among young adults were extracted. Negative emotions, traumas in past experiences, insomnia, self-gratification, personality, role of cognition, and lack of self-control were the major predictors were found behind the adult content consumption among young adults. Conclusion: The prese.. Read More» DOI: DOI: 10.54615/2231-7805.4742.

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